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  • Treehouse
    • Treehouse manages our master planning attraction design, executive production, and special venue development. Visit Treehouse
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  • Digital Media
    • Digital Media develops media, augmented reality and interactive experiences that ignite the imagination. Visit Digital Media
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  • Licensing
    • Licensing provides access to our unparalleled attraction systems, media content and intellectual property. Visit Licensing
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Falcon's Treehouse at IAAPA 2014

Falcon's Treehouse at IAAPA 2014

This year’s IAAPA Attractions Expo featured over 30,000 attendants from over 100 countries.

This year’s IAAPA Attractions Expo featured over 30,000 attendants from over 100 countries. Falcon’s Treehouse was especially proud this year, being a Gold Sponsor for the expo as well as officially launching its rebranding campaign on the first day of the conference.

“This was an exciting IAAPA for Falcon’s Treehouse as we unveiled our rebranding campaign to the themed entertainment industry,” says Cecil D. Magpuri, President and Chief Creative Officer.

In addition to the unveiling of the rebranding campaign, Falcon’s Treehouse also highlighted their immersive products at this year’s show.  They utilized augmented reality to showcase the dynamic attributes of  three of Falcon’s licensed products including, CircuMotion® ,, Spheron® Theater, and Suspended Theater™.

“We wanted to be innovative in the way we presented our licensed attractions to guests,” adds Cecil D. Magpuri. “Augmented reality is becoming more present in our industry and what better way than to use it to exhibit our work.”

IAAPA Attractions Expo was a success this year for Falcon’s Treehouse, and we are looking forward to exhibiting once again.

In 2015, Falcon’s Treehouse will be exhibiting at the IAAPA Asian Attractions Expo in Hong Kong, located at Booth #216. If you are looking for more information on Falcon’s Treehouse, please visit www.falconstreehouse.com or email contact@falconstreehouse.com.

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