{"id":51396,"date":"2021-07-27T10:57:47","date_gmt":"2021-07-27T10:57:47","guid":{"rendered":"https:\/\/falconscreativegroup.com\/ba-na-hills-french-village-un-estudio-de-caso\/"},"modified":"2026-03-26T18:08:18","modified_gmt":"2026-03-26T18:08:18","slug":"ba-na-hills-french-village-un-estudio-de-caso","status":"publish","type":"post","link":"https:\/\/falconscreativegroup.com\/es\/ba-na-hills-french-village-un-estudio-de-caso\/","title":{"rendered":"B\u00e0 N\u00e0 Hills French Village: Un estudio de caso"},"content":{"rendered":"\t\t
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Sun World B\u00e0 N\u00e0 Hills es un complejo tur\u00edstico ex\u00f3tico situado en las monta\u00f1as Tr\u01b0\u1eddng S\u01a1n, al oeste de Da Nang, Vietnam.<\/h2>

Se trata de un entorno de impresionante belleza que atrae a m\u00e1s de 2,5 millones de visitantes al a\u00f1o, quienes llegan a trav\u00e9s del telef\u00e9rico de cable \u00fanico sin paradas m\u00e1s largo del mundo. Una vez que desembarcan, entran en otro mundo, inspirado en la cultura francesa de \u00e9pocas pasadas. <\/h4>

Este cautivador entorno presenta una catedral de estilo g\u00f3tico, calles empedradas, villas campestres, jardines y fuentes de ensue\u00f1o, y otros detalles meticulosamente elaborados que atraen a visitantes de todas las edades. Es un destino imprescindible sin igual en el mundo. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Vista\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Falcon’s Treehouse dise\u00f1\u00f3 el plan maestro<\/a> del pueblo franc\u00e9s, cuyas siete zonas diferenciadas, dise\u00f1adas para optimizar el flujo de visitantes, incluyen tiendas, restaurantes de alta cocina, entretenimiento en vivo, alojamiento y mucho m\u00e1s.<\/p>

B\u00e0 N\u00e0 Hills ya estaba en funcionamiento cuando se incorpor\u00f3 Falcon’s. El sistema de telef\u00e9rico, un centro de entretenimiento familiar con tem\u00e1tica de castillo y un peque\u00f1o hotel ya estaban en su lugar, pero el potencial completo de B\u00e0 N\u00e0 Hills como destino tur\u00edstico tem\u00e1tico de categor\u00eda mundial estaba lejos de realizarse. <\/p>

Sun Group<\/a>, la empresa propietaria de B\u00e0 N\u00e0 Hills, eligi\u00f3 a Falcon’s y su equipo de dise\u00f1adores y narradores altamente experimentados porque sab\u00edan que la empresa de entretenimiento tem\u00e1tico podr\u00eda ofrecer una narrativa m\u00e1gica que condujera a una experiencia de visitante inmersiva, din\u00e1mica y memorable.<\/p>

A Falcon’s se le otorg\u00f3 una gran libertad creativa dentro de la tarea principal de transportar a los visitantes a la \u00e9poca medieval y crear un entorno basado en hechos hist\u00f3ricos, todo ello proporcionando experiencias asombrosas que respaldan la historia.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Plan\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Falcon’s present\u00f3 tres conceptos diferentes a Sun Group, cada uno impregnado de ricos detalles. Esto nos proporcion\u00f3 la base necesaria para moldear firmemente cualquiera de las historias. La historia que \u00abgan\u00f3\u00bb se basa en una relaci\u00f3n hist\u00f3rica entre Francia y Vietnam. Nuestra exhaustiva investigaci\u00f3n revel\u00f3 una amistad entre el emperador vietnamita Gia Long y un humilde misionero de Aisne, Francia, llamado Pigneau de Behaine. Tras llegar a Vietnam en 1777, de Behaine ayud\u00f3 al nuevo emperador, Gia Long, a obtener el apoyo local de los franceses. Gracias a esto, sus actividades misioneras fueron toleradas por las autoridades Nguy\u1ec5n. Nunca olvid\u00f3 su tierra natal y a menudo hablaba con el emperador sobre cu\u00e1nto echaba de menos su pa\u00eds. Incluso le mostr\u00f3 sus bocetos de la infancia de pueblos franceses. <\/p>

Aqu\u00ed es donde Falcon’s retoma la historia. Gia Long conserv\u00f3 el cuaderno de bocetos de Pigneau y comenz\u00f3 a construir un pueblo franc\u00e9s medieval en B\u00e0 N\u00e0 para honrar a su amigo, quien falleci\u00f3 en 1799. Quer\u00eda que cada calle fuera una recreaci\u00f3n arquitect\u00f3nica idealizada de una ciudad o pueblo representado en el cuaderno de bocetos de Pigneau. Lo llam\u00f3 B\u00e0 N\u00e0 Hills French Village<\/a>. <\/p>

El equipo de dise\u00f1o de Falcon’s trabaj\u00f3 en la planificaci\u00f3n maestra del enorme programa de 45.000 metros cuadrados que albergar\u00eda habitaciones de hotel, tiendas, restaurantes, bares, servicios para visitantes, entretenimiento, atracciones culturales, transporte, eventos especiales, servicios p\u00fablicos e instalaciones de apoyo. Como sabe cualquier habitante de un pueblo franc\u00e9s, se empieza con una plaza y, en esa plaza, se construye una iglesia. En este caso, la iglesia independiente fue dise\u00f1ada para albergar bodas suntuosas y exhibir la colecci\u00f3n de bocetos y artefactos culturales de Pigneau de Behaine. <\/p><\/div><\/div><\/div>

Al mismo tiempo que tomaba forma el plan maestro, escritores e ilustradores comenzaron a crear elaboradas visualizaciones conceptuales para ayudar a comunicar la visi\u00f3n creativa general y la experiencia del visitante al equipo de Sun Group. Se representaron escenas callejeras, interiores de restaurantes, pintorescas boutiques, fuentes, tratamientos paisaj\u00edsticos y fachadas arquitect\u00f3nicas para representar las numerosas regiones diferentes de Francia. Cada ilustraci\u00f3n fue dibujada y pintada a mano para aportar claridad visual a los numerosos detalles intrincados y espacios especiales planificados por el equipo de Falcon’s. <\/p>

Este esfuerzo de dise\u00f1o condujo a la creaci\u00f3n de modelos 3D texturizados para todos los espacios interiores y exteriores. Se crearon paneles de color para la direcci\u00f3n art\u00edstica en campo, se\u00f1alizaci\u00f3n arquitect\u00f3nica y estimaciones de costes a medida que comenzaban a tomar forma las representaciones a\u00e9reas para visualizar el alcance completo del proyecto. Cada zona tem\u00e1tica se someti\u00f3 a una serie de revisiones de dise\u00f1o esc\u00e9nico para garantizar que adquiriera una personalidad individual y se diferenciara de otras zonas. <\/p>

Hoy en d\u00eda, cuando los visitantes no iniciados salen del telef\u00e9rico y entran en el mundo surrealista de la Francia de Pigneau de Behaine, probablemente asumen que el magn\u00edfico complejo, rebosante de actividad, ha estado aqu\u00ed durante cientos de a\u00f1os. Mientras disfrutan de todas las delicias y lujos que ofrece el pueblo, conocen los hechos hist\u00f3ricos de la extraordinaria amistad de los dos hombres y se dejan llevar tanto por la historia como por la esencia de lo que representa. <\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Acerca del autor\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Kenn Hardy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Director de Dise\u00f1o Senior\n\n<\/h5>\t\t\t\t<\/div>\n\t\t\t\t
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Kenn tiene una larga y destacada trayectoria proporcionando servicios creativos para algunos de los principales parques tem\u00e1ticos y actores de la industria del mundo, incluidos Disney, Universal y Herschend.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Sun World B\u00e0 N\u00e0 Hills es un complejo tur\u00edstico ex\u00f3tico situado en las monta\u00f1as Tr\u01b0\u1eddng S\u01a1n, al oeste de Da Nang, Vietnam. <\/p>\n","protected":false},"author":2,"featured_media":51401,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[117],"tags":[],"class_list":["post-51396","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"\nB\u00e0 N\u00e0 Hills French Village: Un estudio de caso - Falcon's Creative Group<\/title>\n<meta name=\"description\" content=\"Sun World B\u00e0 N\u00e0 Hills es un complejo tur\u00edstico ex\u00f3tico situado en las monta\u00f1as Tr\u01b0\u1eddng S\u01a1n, al oeste de Da Nang, Vietnam.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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