Our divisions provide turnkey themed entertainment experiences →

  • Treehouse
    • Treehouse manages our master planning attraction design, executive production, and special venue development. Visit Treehouse
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  • Digital Media
    • Digital Media develops media, augmented reality and interactive experiences that ignite the imagination. Visit Digital Media
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  • Licensing
    • Licensing provides access to our unparalleled attraction systems, media content and intellectual property. Visit Licensing
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Attraction Design

We are ever-evolving and continuing to find new ways to create the next great attraction. Our team’s comprehensive knowledge of attraction design is evident, in rides and interactive experiences of all levels of complexity.

What makes a truly remarkable attraction? Falcon’s Creative Group explores this question in pioneering worldwide projects every day. The reality of an attraction is that it can consist of 1,000,000 moving pieces, all of which need to be developed in tandem. Every aspect is crucial to attraction design and no one part can be forgotten: Scripting, Digital Media, Architecture, Guest Flow, Mechanics, Programming, Safety, and Artistry.

Falcon’s credentialed attraction design experts will help you to seamlessly cut through all possibilities of chaos, giving your guests an astonishing world-class experience that retains the creative heartbeat which excited you from the very start. We provide project management from concept development to venue opening, with every step carefully calculated for maximum engagement and impact.

At Falcon’s, we focus on conducting extensive research to help tell a compelling story within a themed attraction. An integral component of each design is understanding the venue in which the attraction will reside as well as innovative technology which can be integrated into attractions.

The success of Falcon’s flows from its proprietary process methodology, providing clients with seamless project management from concept development through opening. Creative development and production personnel are involved throughout the process, increasing efficiency and maximizing client value.

Competencies include Concept Development, Schematic and Design Development, Ride and Show Design, Scenic and Prop Design, Character Development, Themed Graphic Design and Costume Design.

Featured Treehouse Work