News & Blog
How to Design a Theme Park: Master Planning Process
A master plan is often mistaken for the drawing of a single illustrative site plan. Although this is probably the most memorable piece of a master plan, in themed entertainment, it is much bigger than that. Master Planning conducts feasibility studies and strategic framework planning before even getting to the creative designing park.
5 Ways to Spark Your Creativity
When most people think about creativity, they picture actual works of art like fictional novels, architecture, films and TV shows, movies, paintings, and maybe even culinary masterpieces.
A Day in the Life of a Creative Director
Master planning entire theme parks, designing compelling museum exhibits, creating an all-new attraction that enhances a storyline, and more; it’s all in a day’s work for our Creative Directors.
The Women of Falcon’s
As we honor Women's History Month, we’re taking the opportunity to recognize and celebrate all the outstanding women at Falcon’s who are contributing to the success of our company.
Choosing the Right Animation Style for Your Project
What is animation? Animation creates the illusion of movement. Traditional or 2D animation is done with a pencil and paper, where an artist hand draws each scene frame by frame, but animation can also be created in 3D on a computer by a 3D animator.
Getting Started with Real-time Engines
Real-time engines have limitless amounts of uses and potential. Many people get stuck trying to figure out where they should start, the right techniques to use, and how long it will take to put together their first masterpiece.
A Day in the Life of an Illustrator
I started my path down art at a very young age. I would always draw characters and concepts from animated movies, video games, and my imagination.
Top 10 Moments of 2021
A look back at Falcon’s 2021 highlights! In 2021, Falcon’s newest studio expansion: Falcon's X-Lab saw its first full year open to the public, and what an incredible year it was.
IAAPA: A First-Timer’s Perspective
Every year, our team looks forward to IAAPA week because of all the exciting events that take place. Of course, we love seeing people within the industry flooding to Orlando.
The Curse of DarKastle: The Making of
Over the last fifty years, a race for the latest and greatest technology has driven the themed entertainment industry. Developments in aspects like ride vehicles, media, and animated figures have furthered immersion, enhanced storytelling capabilities, and enabled escape.
Hulk Epsilon Base 3D CircuMotion® Theater
At Falcon’s, each project is uniquely challenging because of the variety of mediums and display formats we create content for, but perhaps one of the most satisfying projects I have personally been a part of is our 3D dome projection theater.
Bà Nà Hills French Village: A Case Study
Sun World Bà Nà Hills is an exotic destination resort located in the Trường Sơn Mountains west of Da Nang, Vietnam.
Edutainment
Storytelling is at the heart of everything we do at Falcon’s. Whether it is bringing to life attractions based on blockbuster IPs, like those from Marvel or Cartoon Network, or recreating amazing true-life experiences, our passion for crafting stories permeates everything we do.
Falcon’s Creative Group Announces ÄEONXP™ Ecosystem, The Future Of Immersive Entertainment Experiences.
Falcon’s Creative Group has released details for its latest game-changing product offering.
Corporate Brand Design
A little while ago, I visited the Coca-Cola Store at Disney Springs in Orlando. I had a great time shopping for exclusive Coca-Cola merchandise, indulging in a couple of their specialty drinks at the rooftop bar, and even taking a selfie with their iconic mascot, a huge, furry, smiling polar bear who looked very cute in his red Coca-Cola scarf.
World-Building
When looking at modern-day attraction design, the first thing we must keep in mind is the guest experience. Simply stated, what do you want your guests to experience and take away from your attraction, ride, or experience?